How to animate your field teams with mobile learning?

How to animate your field teams with mobile learning?
Summary

Mobile Learning energizes your field teams by offering training flexible and Accessible, thus strengthening their motivation And their performance.

This approach also promotes nomadic training by being available on smartphones, tablets and laptops. An ideal tool for animating field teams.

The mission of the field teams is to develop and make the company prosper. It is therefore essential to train them continuously in order to give them the means and the keys to succeed in their goals and to feel fulfilled in their work.

The Mobile learning has a real role to play in effectively managing the sales force and staying in regular contact with them.

Know the field teams and their needs well

To lead your field teams, it is essential to know their personal motivations and what pushes them to work for your company: financial gains, the desire to excel, the need for recognition, the desire to progress, etc. The more you know your strengths in the field, the more you can adapt your animation.

It is also important to know their difficulties in order to offer them the right training that will help them reach their goals. Communication with field teams is crucial.

Mobile learning to promote the challenge

Mobile learning makes it possible to send challenges quickly and in real time to animate field teams. To succeed in boosting teams and achieving the goals set, the commercial challenge is an ideal solution! Field teams appreciate this type of operations because it pushes them to surpass themselves.

In addition to mobile learning, social learning promotes collective enthusiasm, making it possible to develop team dynamics and therefore motivation. Many devices exist to create truly engaging challenges such as games, quizzes, challenges... They add an essential fun touch to the challenge.

Skills development through mobile learning

Managing your field teams well also lies in your ability to make them evolve. Training plays a major role here because you will not only improve the overall performance of the company but also develop a real sense of belonging to the company among your salespeople. The continuous development of skills and knowledge is a real motivating factor.

The advantages of mobile learning to animate your field teams

Mobile learning has many advantages and will support field teams in their daily work:

  • Knowledge that is constantly updated: field teams need to know new products, procedures, new sales strategies, etc. Mobile learning gives easy and continuous access to training.
  • Numerous exploitable niches: modular training courses can be carried out in small sessions, directly in the field or in transport.
  • An easy to use tool: Mobile learning takes place directly on the smartphone, so there is no difficulty in getting started. It is even an additional motivating factor for 48% of salespeople.
  • Information in the right place at the right time: mobile learning offers easy and continuous access to information and field teams can fetch it when they need it, to answer customer questions accurately and quickly, for example.

Better memorization: short formats are perfect for remembering information while 90% of presidential sales courses have no impact after 3 months! Quick access to information from the smartphone also encourages reminders.

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